Concept preview by Ario Apps for adidas. Not an official adidas site.

adidasSideline Paws

adiClub Level 4? Your pet's next invitation is waiting.

Dog in the moment: first walk under 1 km, at Park route to confirm.WAITLIST

Run · Sat 16 Jan 2027

Puppy First Mile

Sample date · 07:00 · Park route to confirm, Delhi

First walk under 1 km.

YOUR PET'S DAY

Sample day plan

  1. 06:30

    Vet check-in at the gate

    A licensed vet says hello and checks your pet in.

  2. 06:45

    Sniff warm-up

    An easy walk to settle in.

  3. 07:00

    Wave start, banded by size

    Dogs set off in waves of similar size.

  4. 07:50

    Finish portrait

    A photo of your pet at the finish.

  5. 08:00

    Shade, water, rest

    A quiet rest zone, with water offered every 15–20 minutes.

  6. 08:30

    Home time

    Your pet leaves rested, on their own schedule.

Welfare

  • Starts 07:00, in the cool hours
  • Shade
  • Water every 15–20 min
  • Vet on site
  • Group cap: Max 25 dogs
  • Noise below 80 dB, no fireworks
  • Rest zone

Any host, vet or owner can stop a pet's day at any time. It never counts against you.

Read the welfare standard

Who it suits

  • Puppy
  • Dogs
  • 4 months+, fully vaccinated

Sizes: S (Under 10 kg), M (10–25 kg), L (25–40 kg), XL (Over 40 kg)

Size bands: Proposed. Needs vet sign-off.

Not this time

  • Cats: cats never share a space with dogs. See the Cats events.

Eligibility and status

  • adiClub Level 4 members
  • adidas-nominated guests (a proposal that needs adidas approval)
  • adiClub Level 3 members, through the waitlist

Status: Waitlist only

Capacity: Up to 25 dogs, one adult per pet

Complimentary. No ticket, fee or deposit. Every request stays with the adidas host team until a person approves it.

Conditions before this goes live

This is a concept. These must be cleared before the event can run.

  • AWBI registration, a licensed vet and animal insurance to confirm (India).

More like this

Waitlist only

Join the waitlist