Concept preview by Ario Apps for adidas. Not an official adidas site.

adidasSideline Paws

adiClub Level 4? Your pet's next invitation is waiting.

Dog in the moment: paw care and the 7-second surface test, at Indoor venue to confirm.LAUNCH ★

Recovery · Sat 3 Apr 2027

Paw Pad & Heat Clinic

Sample date · 10:00 · Indoor venue to confirm, Dubai

Paw care and the 7-second surface test.

YOUR PET'S DAY

Sample day plan

  1. 09:30

    Vet check-in at the gate

    A licensed vet says hello and checks your pet in.

  2. 10:00

    Quiet welcome

    A calm room and time to settle.

  3. 10:15

    Session

    Hands-on care at your pet's pace.

  4. 10:45

    Wind-down

    Rest on a padded mat.

  5. 10:50

    Shade, water, rest

    A quiet rest zone, with water offered every 15–20 minutes.

  6. 11:00

    Home time

    Your pet leaves rested, on their own schedule.

Welfare

  • Starts 10:00, indoors with air-conditioning
  • Shade
  • Water every 15–20 min
  • Vet on site
  • Group cap: Max 30 dogs
  • Noise below 80 dB, no fireworks
  • Rest zone

Any host, vet or owner can stop a pet's day at any time. It never counts against you.

Read the welfare standard

Who it suits

  • Calm
  • Flat-faced
  • Dogs

Sizes: S (Under 10 kg), M (10–25 kg), L (25–40 kg), XL (Over 40 kg)

Size bands: Proposed. Needs vet sign-off.

Not this time

  • Cats: cats never share a space with dogs. See the Cats events.

Eligibility and status

  • adiClub Level 4 members
  • adidas-nominated guests (a proposal that needs adidas approval)
  • adiClub Level 3 members, through the waitlist

Status: Open for requests

Capacity: Up to 30 dogs, one adult per pet

Complimentary. No ticket, fee or deposit. Every request stays with the adidas host team until a person approves it.

Conditions before this goes live

This is a concept. These must be cleared before the event can run.

  • Dubai DET e-Permit at least 30 days ahead.

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Open for requests